Be the company AI search recommends
Mimetic measures how often ChatGPT and Claude recommend your brand, then does the technical, content, and authority work that gets you recommended more often.
Fig. 1 · Share of voice, example result
Which tax software should a freelancer use?
Times named10 runs each
Ranking first on Google no longer gets you into the answer
AI answers sit above the links now, and they don't always quote the pages that rank.
Finance shows it most clearly. Only 11.3% of the pages Google's AI Overviews cite there also show up in the top 10 results.1
When a summary appears, click-through on a standard result falls from about 15% to about 8%.2 The brands that do get cited pick up more than twice the clicks of the ones left out.3
Run the free check on your own domain and you'll see which side of that split you're on, and which fixes would move you.
A track record measured in customers, not traffic
| $120K–$180K a month | Small business banking company.Built organic search from zero to 100–150 new customers a month, each worth $1,200 in lifetime value. It became one of the company's most cost-efficient growth channels. |
| +40% | Global payments company, business accountsOrganic signups grew from 500 to 700 a month across account, savings, and spend management content, working with the SEO leads. The company's account pages are cited in Google AI Overviews for international and multi-currency account questions. |
| Hundreds of links | Consulting clients in wealth management, real estate, and survey softwareOn-page SEO, link building, writing, and content management. |
These come from in-house roles and consulting, most of it at regulated finance companies, so employers are described by type rather than by name.
Led by someone who has answered for organic revenue
Nic spent about ten years running SEO and content inside finance companies. Leadership there asked about signups and customers, rarely about traffic.
Compliance asked something else: where did this number come from? After enough pages came back from legal with red ink, every draft started shipping with its claims and sources listed up front. Mimetic keeps that habit. Nic leads each engagement personally, from the audit through the last fix, and while AI tools speed up research and first drafts, he checks the figures himself before anything goes live.
What being cited in AI answers is worth each month
The math: customers × AI share × 220% × value. Seer Interactive found that brands cited in Google's AI Overviews got 120% more organic clicks per impression than brands left out, across 5.47 million queries in 2025.3 It assumes you aren't cited today and that new visitors convert like your current ones. Treat it as an estimate, not a promise.
A broad practice with depth in finance, software, and real estate
The method works for any company that grows through search. The pages below go deeper where the track record is longest.
Financial services
Where rankings and AI citations differ most, and every claim needs a source.
Lending
Personal loans, credit cards, refinancing, mortgages, and loan marketplaces.
Accounting and tax
Tax preparation, bookkeeping, and accounting software on a January deadline.
Insurance
Carriers, MGAs, brokers, and insurance software competing with old brands.
Wealth management and investing
Investing apps, robo-advisors, wealth managers, and advisor platforms.
Software and SaaS
Software whose buyers build a shortlist in ChatGPT before calling sales.
Real estate
Brokerages, marketplaces, and property technology companies.
Published engagement pricing, with no minimum term
Engagements usually start with the audit; clients keep the parts that move results.
- AI visibility checkerFreeScore, share of voice, and your top three fixes in about a minute. Run it
- AI search audit$1,800Fixed price, two weeks, 20 buyer questions tested repeatedly, 10 ranked fixes, and a 90-day plan. If it finds fewer than 10 fixes worth making, you pay nothing. The fee counts toward your first month of ongoing work. Details
- Ongoing SEO, AEO, and links$150 / hourUsually 5 to 15 hours a week, month to month. Two weeks' notice to stop. See AEO and GEO and SEO
- ContentFrom $650 / articleExplainers, comparisons, and alternatives pages. 4 to 40 a month. How it is made
For comparison, finance-focused SEO agencies that publish prices start at about $2,600 to $10,000 a month, with minimum terms from 3 to 24 months.45
Questions clients ask first
What is answer engine optimization?
Answer engine optimization (AEO) is the work of getting a company named and cited inside AI-generated answers from ChatGPT, Claude, and Google's AI Overviews. Many people call the same work generative engine optimization (GEO). It overlaps with SEO, but the goal is to be the source an answer quotes.
How is the checker score calculated?
Half comes from AI readiness: whether AI crawlers can reach and read your site, plus schema and page basics. Half comes from share of voice: how often ChatGPT and Claude name you across buyer questions for your category, each asked more than once.
Is there a minimum contract?
No, ongoing work runs month to month and stops with two weeks' notice. The audit is a one-time fee.
Who leads the work?
Every engagement is led by Mimetic's founder, who owns the strategy, technical work, and editing. AI tools handle research and first drafts, and every claim is checked by hand before it ships.
Do you only work with financial companies?
No, Mimetic works with any company that grows through search. Most of the track record happens to be in financial services, software, and real estate, so those get their own pages.
See where you stand in AI search
The visibility check is free and returns a score in about a minute. No email needed to see it.
Or write to [email protected]